Gone are the days when “WWW” stood for Wild Wild West. Today it stands for “World Wide Web”, and has irrefutably become the most trusted platform for generating potential leads for businesses.Lead generation, according to Neil Patel, one of the leading digital marketers of our era, is the gravest issue being faced by any business in the contemporary times. Where he is the one pointing towards the conundrum (faced by even the top 500), he provides the solution as well. In his blog, he points out how fresh and up-to-date content, specifically blogs, can help businesses in increasing their lead generation. Now this might sound to be a glad tiding for businesses having professional web designs housed with the latest Content Management System (CMS). For websites having a HTML web design, the news might simply add to their chagrin. Why Is This The Case? You see, static websites are as antediluvian as the Wild Wild West itself. These (presently) cheap web designs, while couple of decades back did work for businesses, since digital presence was merely a makeshift enterprise, but nowadays, these websites simply don’t suffice.Unlike the latest web designs (dynamic websites), each page in static website is coded in a HTML file, making it, well… static, and not offering any navigator-based variance whatsoever.Moreover, any update that is to be done in these websites requires going back to the programmer, and paying them for making even the slightest change. Even common content on every page of the website such as navigation menu, header, and footers, requires separate changing.To make the matters worse, even if businesses manage to update content on a regular basis on their HTML web designs to generate potential leads, but since these websites are not compatible with mobile phones` screens. As a consequence, half of the online fraternity doesn’t simply pull over.Consequence? Capturing the market through lead generation remains a farfetched dream for such businesses, since Google and every other leading search engine rank websites based on their fresh and updated content and user-compatibility. What To Do If Your Business Too Has An HTML Web Design? A simple shift from static to dynamic/CMS web design. Not only the Dynamic websites facilitate mobile-compatibility, assuring 50% more traffic to your websites as is, but also allow the businesses to adapt to the fast-changing digital milieu.Any change or update that needs to be made to the business` webpage, it can be done in an instant and with great ease. For instance, common content needs to be changed only a single time for every page of the website; e-commerce stores can sort their products under different categories, and so forth.Most importantly, a CMS doesn’t even require a programmer to make changes to the web design. Hosting a front-end user management system, it allows people having access to add, delete, alter, and change content on any page of the website, without even requiring them to be proficient in web development or programming.Thus, a simple shift from a static to a dynamic website can ensure your business` tendency to generate more leads to your web-page.However, if you are not a web developer yourself, or are having a hard time making the ends meet, how will you supplant your static web design by a CMS? Well, we`ve got that portion covered for you as well!Here`s a step by step process that elucidates how a business owner can bypass the leading website design agencies having exorbitant website design pricing, and can turn his static website into dynamic CMS. Install CMSMSTo upgrade your business web page, initially find your HTML pages that are available at xyz.com/products.html, xyz.com/aboutus.html, and the home page at xyz.com/index.html.In order to make your webserver respond to the CMSMS, reconfigure it in the following manner.DirectoryIndex Index.html Index.php What this means is whenever you request xyz.com, first, xyz.com/index.html will be searched for, then xyz.com/index.php, and finally, if none are available, “404 not found” will be displayed.It is necessary to have your indices in the order mentioned above, so that when you are making your move from static to dynamic, the old HTML web design is still available.In brevity, the aim is to keep your static pages on hold, install CMSMS, and activate the external pretty URLs (check optional settings during the installation process). Content MigrationThe second step is to move all the content on your HTML web designs to the new – Dynamic ones. Start by moving your “Aboutus” page by logging in to the admin panel, and creating a new page under “content”. Make sure you give it the alias – “Aboutus”. Access your static page`s content, and simply copy it to the new page. Set a template for the new webpage to give it a unique web design. Finally, backup your old “Aboutus” page and delete it on the webserver. Once the entire process is undertaken, browse xyz.com/aboutus.html to see if moving content has succeeded, otherwise, repeat the process as above.Once every page on the webserver has been converted, migrate your index.html`s content. Don’t worry, the web will still look at your business` webpage as index.html – All thanks to the pretty URLs. Configure Your New WebsiteThe new dynamic website is yours to command. Utilizing the various tools such as menu manager, sitemap, news module, CGBlog, gallery, and other modules, you can configure and customize your dynamic website using the CMS. ConclusionThere you have it, a free of cost make over that allows you to generate potential leads and manage content like never before. Nevertheless, if you are still irresolute on how to carry on with the process, instead of going to providers of web designing services (that charge lucratively for such an undertaking) get in touch with UptownLogo Design – One of the best providers of web designing services. Their web developers have the expertise as well as the experience to convert your static website into a dynamic one, that too under a budget! Schedule a free of cost (no obligation) audience with their web developers, and find out for yourself.
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AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
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